Developing people is one of the most significant ways to constantly improve results. Developing people is about developing their competence and confidence in pursuit of desirable results. The three most significant ways people gain competence and confidence are experience (assignments), coaching, and formal training. The goal of this program is for managers to learn to coach people to increase performance in others.

The main emphasis is lively experiential learning, using material from the lives of the participants. Descriptions of theory are brief and followed by illustrations of concrete examples. Most of the time is spent practicing. Part of that practicing is participants coaching other participants to be more effective coaches. The most effective means of retention of learning is having the learners become teachers.