Channel Partner ManagementSM
Aligning objectives and building commitment for optimal channel partner relationships
Channel Partner ManagementSM from Miller Heiman® helps organizations improve the quality and profitability of their channel partner relationships. By focusing on mutually beneficial partnerships and win-win strategies, Channel Partner ManagementSM helps businesses take their channel relationships to a higher level.
Mutually sharing the same goals and recognizing the value of the channel partner relationship facilitates the alignment of strategies, gains commitment, minimizes vulnerabilities, and helps define clear and actionable partnership goals. The Channel Partner ManagementSM process helps organizations implement an action plan for setting expectations, maximizing the return on investment of resources, and moves channel partner relationships toward mutual profitability.
Workshop Objectives
- Provide the organization a common methodology and language for managing and maximizing channel partner relationships
- Increase channel partner commitment to your business
- Provide better visibility into opportunities brought forward by partners
Who Should Attend
- Sales Professionals and Teams responsible for managing and growing strategic channel relationships
- Channel Partner and Sales Leaders looking to institute a consistent process and language for growing strategic relationships
- Sales Managers looking to increase the visibility into the status of strategic relationships and maximize the utilization of company resources focused on them
- Executives looking to instill a culture of sales excellence
Workshop Duration
- 2-day instructor-led training
